Australia’s Men’s hair care is a trendsetter and is growing quickly, with the likes of Welsher Shampoo and the Welshers Mantle & Lotion brands already in the domestic market.
But the Australian Men are starting to take notice of the trend and are looking to bring in some of their own.
This week’s news that Australia’s men’s haircare brand, Welsers, is joining the men’s shampoo and conditioner scene has sparked a wave of interest and excitement from men who are already looking to start their own companies.
“I’ve been buying a lot of men’s shampoos lately and I’m very happy with the quality,” says David, a Sydney man who sells shampoo, conditioners and conditioners.
“The quality is great, the prices are good, it’s cheaper than most other places and the prices haven’t gone up much.”
I think it’s great to have something that is Australian, has a bit of style and has a decent price.
“It’s not something I’d say I would buy for my family. “
For the quality and price, it doesn’t compare,” he says.
I’ve seen some of my friends who are using Welser products go on to start businesses.” “
Welsers products are a bit higher quality than some other brands but they are still not top-end.
I’ve seen some of my friends who are using Welser products go on to start businesses.”
The Australian men’s market is also changing rapidly, with prices on some brands going up or down.
Some products are being introduced at a faster rate than others.
“You’ve got to get some of these products for your beard to look great, otherwise your beard won’t grow,” says Michael, a man from New South Wales who is also selling men’s grooming products.
“There are some good things happening with the brand and its growth and I think the brand is going to do well in the future.”
David says that although the Wersers shampoo and body wash are still a good price point for men, the product quality is definitely improving.
“As it’s going to be a brand that’s been around for a long time, there’s going the quality will be better than it was in the past,” he said.
“And then if you look at the price, that’s what makes it appealing.”
Aussie men are starting their own businesses with the aim of bringing Australian style back to the home and dressing their hair for an ideal look.
And while some of this will require a bit more planning, it could prove to be just as fun for men.
“This is a bit like the Australian Dream,” says Scott.
“Men are always looking for something new and I really like the idea of doing it the Australian way.”